What are some of the signs that a company should start a rebranding process?
Your logo and other aesthetic elements of your brand may feel stale as styles change. You visually need a refresh to stay on trend, or you’re not staying up to date with your customer preferences.
Niche down and market toward a clearly defined audience. Being too inclusive sets you up to fail.
If you need to shift focus toward an entirely new demographic, it’s best to overhaul your brand.
If your deliverables and brand message aren’t in sync, they aren’t going to buy from you.
Rebranding your business is a natural part of the life cycle of any company. We strongly believe that customers buy with their gut, and they will judge a book by its cover. At MKBD we will help you to create a great cover for your business and guide you through every step of the rebranding process to realign your promise to your targeted audience.
Client Testimonial
Client Testimonial
“Working virtually, and in-person with refugee centres across Canada, IBBY Canada’s Reading with Newcomer Children program brings together volunteers and immigrant & refugee children to share a love of reading.
In the program brand, and collateral for the children, MK Branding + Design has beautifully captured the welcoming and joyful spirit of the Reading with Newcomer Children program. The delightful buttons, bookmarks and colouring pages will be loved by the kids — and the program volunteers. It is all so inspired — and inspiring. We are grateful!”
Patti McIntosh
President, IBBY Canada
Let’s Start Here!